This practical experience and our industry contacts are integral to the teaching of the MA in Digital Asset Management. There are many opportunities for students to get exciting internships or to meet with interesting figures from the DAM community because of our strong links there. My research interests add to this practical background. My core research interests relate to value, return on investment, measuring and evaluating impact, digitisation, digital imaging, OCR, the economics of the digital domain and digital sustainability.
I teach the MA DAM Core Course with Professor Sheila Anderson. I also lead the optional module, Management for Digital Content Industries. Both these are augmented with guest lectures from industry experts (including past students). I find teaching these courses very exciting and the sharing that students do from within their own experience can be inspiring. As such, MA DAM offers a number of opportunities, including excellent employability rates, that other courses cannot offer and I am proud to be part of the team.