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The art of soft power launches in London

Posted on 10/11/2017

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King’s latest Cultural Enquiry report was launched yesterday: The art of soft power, by Dr Melissa Nisbett, a Senior Lecturer from CMCI, and Dr James Doeser, Research Associate for Culture. It is the culmination of research undertaken in the United Nations Office in Geneva over the last two years, exploring how diplomats use arts and culture in the service of soft power.

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The formal launch was at a high-profile seminar, hosted by Deborah Bull, Assistant Principal (London) and attended by representatives from the Foreign & Commonwealth Office, the GREAT campaign, the Department for Digital, Culture, Media and Sport, the British Council, Arts Council England as well as the Arts Humanities Research Council and researchers from King’s and across the UK. Chaired by John Holden, a Cultural Fellow at King’s, the participants discussed the report’s findings and significance and, jointly explored a potential framework for further research in this increasingly important area.

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An evening reception was held in Bush House, attended by leading figures from across the education, cultural and political spheres. Following an opening speech from Professor Edward Byrne, President & Principal, King's College London, the report’s co-authors were joined by Rytis Paulauskas, Director of Information and Public Relations in the Lithuanian Foreign Ministry, and Martin Rose, Senior Consultant at the British Council, to share the research process and findings and discuss its significance for both bilateral and multilateral negotiations.

A full copy of the report can be downloaded here.

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