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Digital Asset & Media Management MA

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Overview

This course looks at the creation, management, curation and repurposing of digital media and digital assets.

As the digital aspects of content industries, the cultural heritage sector and the private sector are reaching maturity, career opportunities have mushroomed worldwide for professionals, who are familiar with digital media and have the skills to manage digital content throughout its lifecycle.


Key benefits

  • we draw on a wide range of expertise, offering insights into curatorial and archival practices of dealing with digital assets as well as into technologies and wider socio-economic questions such as rights and project management.

  • The course tutors offer unrivalled expertise in technologies and processes that allow the quick and efficient storage, retrieval and reuse of digital assets. They come from a diverse and highly interdisciplinary background, having run digital archives or worked in the digital industries in the past.

  • Through the optional internship module students can have direct access to some of the world's most important culture and media institutions.

  • Close links and regular speakers from the content sector give students insights and up-to-the-minute knowledge of the subject area.

  • Broadcast and publishing industries are increasingly using digital media in new ways, on new technological platforms such as tablets and mobile. Archives and libraries are increasingly depending on digital materials and cultural heritage organisations are digitizing and making digital materials relating to our history and culture more available.
  • Employers are looking for skilled professionals with knowledge and expertise in managing their valuable digital media assets.

Key information

Application status Open

Duration One year FT, two years PT, September to September.

Study mode Full-time, Part-time

Credit value UK 180/ECTS 90

Course intake No set number.

Course leaders Tobias Blanke +44 (0)20 7848 1975 

Course contact for further information Postgraduate Admissions Team, Admissions Office tel: +44 (0) 20 7848 7000 fax: +44 (0) 20 7848 7200

Course contact form Postgraduate admissions enquiry form

Awarding institution King's College London

Faculty Faculty of Arts & Humanities

Department Department of Digital Humanities

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Entry requirements & how to apply


Visit our admissions webpages to view our English language entry requirements.

General entry advice

Bachelors degree with 2:1 honours (or overseas equivalent) valid in any discipline and/ or substantial work experience involving the management, use or creation of digital media and resources.

Application procedure

Applications must be made online using King's online application portal and a non-refundable application fee of £50 applies. Your application will be assessed by two members of staff. Candidates with non-traditional qualifications or experience may be interviewed, either in person or by phone if overseas, and all applicants are welcome to call us to arrange a visit. We aim to process all complete applications within four to six weeks, although this may take longer in February and March and over holiday periods

Personal statement and supporting information

Please provide a personal statement of around 500 words, clearly explaining why you have chosen to apply for this specific MA, what you plan to do afterwards, and outlining your relevant experience.

Application closing date

The deadline for applications for September 2017 entry is 31st March 2017. After this date, programmes will remain open if places are available, and programmes will be closed as soon as they are full, so we encourage you to submit your application as soon as possible. For programmes with spaces remaining, no further applications will be accepted from non-EU (Overseas) nationals after 30th July 2017 or from UK/ EU nationals after 3rd September 2017.

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Course detail

Description

Our Digital Asset & Media Management MA takes a comparative and interdisciplinary approach, allowing you to explore and critically assess competing theories and practices from across new media digital management, archival, and information science. This will provide you with a well-rounded understanding of the requirements across many domains. In recent years there has been an explosion in the volume, complexity and range of digital content in a variety of media. This has been called the big data revolution and is closely connected to the increasing interest in the digital economy as an engine of growth.

There are very few institutions of any size that do not create and depend on the management, reuse and curation of digital media and information. Government, the public sector, Higher Education, cultural and creative industries and business all make and use these assets every day. This makes the skills we will give you increasingly attractive to employers. As well as developing the practical skills you need to manage digital media assets, you will also develop your critical and reflective capacities and increase your understanding of the interdependence between digital processes, technology, society and curatorial practice. This will enable you to enter into a technologically complex and fast-moving digital world of work.

Reasons you should consider the Digital Asset and Media Management:

  • Broadcast and publishing industries are increasingly using digital media in new ways, on new technological platforms such as tablets and mobile.
  • Archives and libraries are increasingly depending on digital materials and cultural heritage organisations are digitizing and making digital materials relating to our history and culture more available.
  • Businesses rely on digital media and content to develop, run and manage their future prosperity.
  • Research managers and data scientists work with large volumes of digital data, running experiments, simulations and visualisations.
  • Employers are looking for skilled professionals with knowledge and expertise in managing their valuable digital media assets.

Further literature:

https://www.kcl.ac.uk/study/postgraduate/apply/enquiry-form.aspx

www.kcl.ac.uk/artshums/depts/ddh/study/publicity/madam.pdf

Teaching Style

If you are a full-time student, we will provide you with 120 to 180 hours of teaching through lectures and seminars, and we will expect you to undertake 1,674 hours of independent study.

If you are a part-time student, we will give you 90 hours of teaching through lectures and seminars in your first year and 50 in your second year. We will expect you to undertake 720 hours of independent study in your first year, and 954 hours in your second.

Assessment

We will assess our modules entirely through coursework, which will consist of a mixture of essays, project work, and workshop reports, depending on the modules you choose.

The study time and assessment methods detailed above are typical and give you a good indication of what to expect. However, they may change if the course modules change.

Course purpose

The programme will prepare students for work or research in an economy and society which increasingly recognises the value of digital media and digital assets in general. Managing these and understanding how to exploit them within a complex digital information environment presents significant challenges for organisations. As a consequence there is an increasing demand for professionals with digital asset and media management expertise. The MA responds to this demand for digitally literate professionals to work in the educational and heritage institutions as well as the publishing, broadcast, and creative content industries. The programme aims to equip students with a range of strategic, technical and practical skills to provide direction and leadership in these areas.

Further literature

https://www.kcl.ac.uk/study/postgraduate/apply/enquiry-form.aspxwww.kcl.ac.uk/artshums/depts/ddh/study/publicity/madam.pdf

Course format and assessment

Lectures on theoretical topics; demonstrations; practical classes and exercises. The programme consists of a compulsory module worth 40 credits (Introduction to Digital Asset and Media Management), options to the value of 80 credits, (including an internship module)and a compulsory Dissertation worth 60 credits.
Modules are assessed by coursework and/or examination.

NB it cannot be guaranteed that all modules are offered in any particular academic year.

Structure

  • Required Modules

    • Introduction to Digital Asset and Media Management (40 credits)
    • Dissertation (60 credits)

    If you are a part-time student, you will take Introduction to Digital Asset and Media Management in your first year and your dissertation in your second. You will divide your 80 optional credits between the two years.

    Introduction To Digital Asset Management

    Optional Modules

    Choose four modules (totalling 80 credits) from a range which typically includes:

    • Digital Arts and Culture (20 Credits)
    • Editorial models for Digital Texts: Theory and Practice (20 Credits)
    • Web Technologies (20 Credits)
    • Digital Publishing (20 Credits)
    • Communication and Consumption of Cultural Heritage (20 Credits)
    • Material Culture of the Book (20 Credits)
    • Metadata Theory and Practice (20 Credits)
    • Digital Asset and Media Management in the Broadcast Media (20 Credits)
    • Digital Asset and Media Technologies in Practice (20 Credits)
    • Internship: Digital Asset and Media Management in the Workplace (20 Credits)
    • Maps, Apps and the GeoWeb (20 Credits)
    • Data Journalism (20 Credits)
    • Network Literacy (20 Credits)
    • Digital Publishing (20 Credits)
    • Open Culture (20 Credits)
    • From Information to Knowledge – Metadata and Systems for digital assets and media (20 Credits)
    • Management for Digital Content Industries (20 Credits)
    • Digital Media, Digital Marketing (20 Credits)
    • Curating and Preserving Digital Culture (20 Credits)
    • Crowds and Clouds – Digital Ecosystems (20 Credits)
    • Up to 20 credits from other master’s modules offered in the Faculty of Arts and Humanities, subject to approvals.
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Career prospects

All institutions concerned with the effective management of their information and media assets, for example, museums and galleries; archives; media organisations; publishing houses; government and industry; healthcare and law firms.

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Testimonials

Digital Asset & Media Management

In the heart of London

Find out more about the programmes on offer in our Digital Humanities Department at King's.

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Fees and funding

Full time tuition fees - Home/EU

£9,450 p.a. (2017/18)*

Full time tuition fees - Overseas

£19,650 p.a. (2017/18)*

Part time tuition fees - Home/EU

£4,725 p.a. (2017/18)*

Part time tuition Fees - Overseas

£9,825 p.a. (2017/18)*

*These tuition fees may be subject to additional increases in subsequent years of study, in line with King’s terms and conditions.

Please note: Current regulations allow some students to pay UK tuition fees on the basis of their EU citizenship or residency. Until these eligibility criteria are changed, the EU tuition fee will remain the same as the UK tuition fee. 

Deposit

When you receive an offer for this course you will be required to pay a non-refundable deposit to secure your place. The deposit will be credited towards your total fee payment.

The UK/EU deposit is £500.

The INTERNATIONAL deposit is £2,000. 

  • If you receive an offer on or before 31st March 2017, payment is due by 30th April 2017.
  • If you receive an offer between 1st April 2017 and 30th June 2017, payment is due within one month of receiving the offer.
  • If you receive an offer between 1st July 2017 and 31st July 2017, payment is due within two weeks of receiving the offer.
  • If you receive an offer on or after 1st August 2017, payment is due within one week of receiving the offer.

 Please visit our web pages on fees and funding for more information.

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