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BE At King's aims to strengthen belonging at the University through supporting you in bringing your ideas to life

Our session begins with a broad overview of what strategy truly means in a organisational context. We will discuss its multifaceted nature, covering aspects such as long-term vision, goal-setting, resource allocation, and adaptation to change.

Understanding the interconnectedness of these elements is crucial for formulating effective strategies that drive sustainable growth. We will delve into the strategic management process, examining the various stages from analysis to execution.

By grasping the importance of environmental scanning, industry analysis, and internal assessments, you will learn how to identify opportunities and challenges that shape strategic choices.

We will emphasise the dynamic nature of strategy, underscoring the need for continuous adaptation to changing market conditions.

Real-world case studies and examples will be incorporated to illustrate how successful organisations strategically position themselves to gain a competitive edge.

By the end of this session, you will not only have a foundational understanding of strategy but also a newfound appreciation for its integral role in shaping the destiny of businesses.

This workshop is free and open to all within the King's Community.

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At this event

Paolo Aversa

Professor of Strategy

Event details

Bush House South East Wing
Strand, London WC2R 1AE

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