King's College London

THIS VACANCY IS OPEN TO INTERNAL APPLICANTS ONLY

About us

King’s College London is the leading destination for ambitious students from across the world because of our academic excellence, reputation and research impact. Our focus is ensuring the best possible student experience, from the beginning of their journey with us as prospective students through to enrolment so that our students can thrive in our diverse and inclusive community in central London.

The Global Student Recruitment and Admissions directorate delivers marketing, student recruitment and admissions services in partnership with Faculties, creating strategies to attract growing numbers of students from across global markets, as well as from the UK.

As a directorate we are responsible for the delivery of student recruitment targets, ensuring cohesive recruitment strategies and planning from lead generations and attraction, admissions, through to conversion and enrollment.

About the role

The Student Marketing and Communications team are responsible for ensuring high-quality and impactful communications with prospective students to support the university’s student recruitment targets. The Email Officer is responsible for the effective planning, creation and delivery of email campaigns to support the student recruitment journey.

The role will work collaboratively across the Global Student Recruitment and Admissions team to ensure email plans and campaigns are aligned to student recruitment, attraction and marketing goals.

You will work proactively to implement best practice to enhance email deliverability and engagement rates, identifying opportunity for improving campaign performance and effectiveness.

This is a full time post and will be offered on an indefinite contract.

About you

To be successful in this role, we are looking for candidates to have the following skills and experience:  

 Essential criteria

1. Bachelor’s degree in marketing, Communications, or related field; and/or proven experience in email marketing and campaign management
2. Proven experience utilising email marketing tools and software (e.g., Mailchimp, Hubspot)
3. Strong analytical and problem-solving skills, with meticulous attention to detail.
4. Excellent communication and presentation skills.
5. Excellent interpersonal skills with an ability to work collaboratively in a team environment.
6. Ability to create engaging and visually appealing email content.
7. Proactive with the ability to take initiative to identify and implement process improvements.

Desirable criteria

1. Experience working within the Higher Education sector.
2. Proficiency with Microsoft Dynamics
3. Understanding of marketing communications channels & how they can be utilised
4. Ability to work in a team and collaborate on projects

Downloading a copy of our Job Description

Full details of the role and the skills, knowledge and experience required can be found in the Job Description document, provided at the bottom of the next page after you click “Apply Now”. This document will provide information of what criteria will be assessed at each stage of the recruitment process.

Further information

We pride ourselves on being inclusive and welcoming. We embrace diversity and want everyone to feel that they belong and are connected to others in our community.

We are committed to working with our staff and unions on these and other issues, to continue to support our people and to develop a diverse and inclusive culture at King's.

As part of this commitment to equality, diversity and inclusion and through this appointment process, it is our aim to develop candidate pools that include applicants from all backgrounds and communities.

We ask all candidates to submit a copy of their CV, and a supporting statement, detailing how they meet the essential criteria listed in the advert. If we receive a strong field of candidates, we may use the desirable criteria to choose our final shortlist, so please include your evidence against these where possible.

To find out how our managers will review your application, please take a look at our ‘ How we Recruit’ pages.

We are not able to offer sponsorship for candidates who do not currently possess the right to work in the UK.