Eliot Salandy Brown is an Executive Fellow at King's Business School and Head of AI at Native Design applying world class design principles and processes to AI, making it helpful, human, ethical, beautiful, and safe.

He was previously Director, Advisory Services at Foresight Factory and spent 16 years at ReD Associates, including 8 years as Director, leading strategy projects for global companies such as Intel, LEGO, Ford and Mars, and the consultancy's mobility and automotive practice. 

Eliot's projects include designing the user experience of future autonomous vehicles, identifying the future opportunities for innovation in the food sector, and implementing a new approach to digital service innovation for a sector-leading company. In all this work, Eliot is focused on ensuring that human needs and behavior are fully integrated into the development of new strategies and technologies.

He has lectured and run courses on automotive, corporate strategy, and MBAs at NYU, Columbia, Copenhagen Institute of Interaction Design, Art Center College of Design in Los Angeles, and Duke University; and his client work on autonomous vehicles was awarded the Gold Award from the Industrial Designers Society of America (ISDA).

Eliot, a British-Trinidadian, holds a Masters in Sociology from the London School of Economics.