Dr Nadia Craddock

Dr Nadia Craddock PhD is a Senior Research Fellow at Centre for Appearance Research (CAR), UWE Bristol and is a member of the Dove Self Esteem Project Research Partnership team. She is currently leading the evaluation of Dove Confident Me Indonesia - a single session body image lesson designed for Indonesian adolescents supporting a partnership between UNICEF and Dove, and in collaboration with researchers at the University of Indonesia and the University of Hawaii. 

In addition to working to improve body image at an individual level through intervention programmes, Nadia is interested in reducing harmful societal appearance pressures at the macro-level. To this end, Nadia’s award-winning PhD research aimed to explore ways to harness the power of big business to foster positive body image. Over the course of three years, Nadia interviewed professionals in leadership positions in fashion, beauty, and advertising to explore challenges and opportunities in doing this work. In addition, Nadia works on a portfolio of research and consultancy projects related to colourism and has a keen interest in eating disorder prevention. She is a member of the Academy for Eating Disorders and co-chairs on the DEI advisory committee to the board of directors. 

Committed to public engagement and knowledge exchange, Nadia co-hosts and produces CAR's podcast, Appearance Matters and co-hosts The Body Protest with Honey Ross.

Nadia holds a Master's in Education from Harvard and a Bachelor of Science degree in Psychology (first class honours, top of class) from the University of Bath.

Research interests

• Body Image
• Eating Disorders
• Colourism
• Body Image Interventions
• Corporate Social Responsibility