King's College London

Communication plays a key role in today’s complex and increasingly turbulent world. On this MA, you will develop a critical understanding of political and strategic communication while always connecting this to practical application. Central to the distinctive character of this MA is its emphasis on experiential learning in addition to its thorough grounding in theories and concepts. Through practice-based case study, analysis and workshops, you’ll assume the roles of diverse communication agents and engage in simulated scenarios reflective of real-world contexts. These immersive experiences will facilitate your acquisition of crucial political communication skills and are geared to equipping you with competencies essential for contemporary employment opportunities.

Throughout this MA, you’ll acquire insights into the dynamics of how decision-makers and media entities engage with war, conflict and security on the global stage. In addition to critically engaging with fundamental communication concepts, you’ll study topics such as public diplomacy and soft power; misinformation; the impact of new media on perception of conflict; the creation, dissemination and reception of conflict imagery; and the influence of news reporting on government policies and NGO initiatives.

You’ll also develop a variety of skills that are particularly valuable for careers in communications, and beyond. For example, you’ll learn how to critically reflect on approaches to communication practice, communicate effectively and ethically, and develop communication and campaign strategies in times of crisis. You’ll also develop digital media and communication skills from the practical elements of the required modules.

This MA has two compulsory modules. The first looks at theories of communication in war and peace to equip you with a thorough and critical understanding of key communication theories. The other required module delves into political and strategic communication in practice and uses case studies to enhance your critical understanding of the field. You’ll strengthen your understanding of conflict-related communication and learn the analytical tools you need to assess political and strategic communication. You’ll also learn how to apply communication theories to everyday professional practice and create strategies to communicate effectively and ethically in crises.

You will have opportunities to enhance your education beyond the classroom. For example, by getting involved with the Comms Lab, you’ll be encouraged to help create an events series, share your knowledge through initiatives like a podcast series, build skills through practical workshops, network with alumni and practitioners, attend panel discussions, and more.