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Culture, Media & Creative Industries BA

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Become an expert in how the cultural and creative industries operate, the ways in which media shapes our lives and how we, in turn, influence the media and creative sectors. 

On our flexible Culture, Media & Creative Industries BA, you’ll study a huge variety of topics - from film, music, games and immersive technologies to theatres, museums, heritage, contemporary art and more. With a strong focus on your professional development, studying this degree will provide you with a springboard into careers across the cultural sector.


Key Benefits

  • Insight into how culture and media are produced, distributed and consumed across a wide variety of sectors and industries from fashion, VR or computer games to arts management and contemporary art. You’ll apply concepts to real-world examples, work on industry-facing live-briefs and explore media and arts management and cultural policy.   
  • The degree has a strong focus on creative careers and you’ll gain practical and transferable skills to prepare you for working in the cultural, creative, media and digital sectors. 
  • This is a flexible degree and you’ll be able to specialise in areas including cultural studies, media studies or creative industries or combine all three. 
  • This is the first degree based in the heart of London that combines culture, media and creative industries within one course and you’ll enjoy links with our numerous partners in the arts, cultural and media industries. 
  • The degree is taught in a department rated number one in the UK for the power and reputation of its research which feeds in to our teaching on the course.

Key information

UCAS code P300

Duration 3 years

Study mode Full-time

Course type Single honours



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Course detail


Our BA centres around three main areas:
  • Media and Communications
  • Cultural Studies
  • Creative/Media Industries and Institutions

Your optional modules will allow you to shape the degree around the areas that interest you most – you can either specialise in a topic or experience a broad range of themes. With a strong focus on professional development, this degree is perfect if you are looking for careers in the cultural, creative and media industries or work in various roles that cover arts management, communications, publishing, public relations, advertising, policy or marketing.


This is a three-year course that comprises of modules totalling 360 credits. Your core modules provide a foundation for the degree and the diverse optional modules on offer will appeal to a wide range of creative subjects as well as giving you the opportunity to discover new areas of study.  Modules cover varied topics such as creativity, children and media, diversity, fashion, gender, intersectionality, memory, music, publishing, work in the cultural industries, and visual culture amongst others. The course also gives you the opportunity to put theory in to practice via project-based modules in years 2 & 3 which will involve organising and participating in public-facing events.


Your performance will be assessed through coursework.  Forms of assessment may typically include essays, presentations and portfolios.


The course is primarily taught at the King’s College London Strand Campus. Please note that locations are determined by where each module is taught and may vary depending on the optional modules you select.


Year 1

Required Modules

You are required to take the following modules: 

  • Media 1.0 – Histories, Theories and Analysis (15 credits) 
  • Media 2.0 – Audiences, Industries and Convergence (15 credits) 
  • Culture and Identity: Key Concepts and Debates (15 credits) 
  • Cultural Production in a Changing World (15 credits) 
  • Creative Institutions and Industries: Policy and Politics (15 credits) 
  • Creative Institutions and Industries: Practice and Management (15 credits) 
Optional Modules

Additionally, you choose 30 credits from a wide range of Culture, Media and Creative Industries optional modules each worth 15 credits, which may typically include: 

  • Museums & Heritage: The Basics (15 credits) 
  • Creative Citizenship (15 credits) 
  • Gender in the Creative Industries (15 credits) 
  • Subcultures (15 credits) 
  • Communicating through Media (15 credits) 
  • Memory Industries (15 credits) 
  • Cultural Development (15 credits) 

Year 2

Required Modules
  • Diversity Matters (15 credits) 
  • Creative Living and Learning (15 credits)
Optional Modules

Additionally, you choose 90 credits from a wide range of Culture, Media and Creative Industries optional modules each worth 15 or 30 credits, which may typically include: 

  • Art and Writing: Theory and Practice (15 credits) 
  • Museum Policies (15 credits) 
  • Creatives: Working in the Cultural Industries (15 credits) 
  • Representations of Race & Ethnicity in the Creative Industries (15 credits) 
  • Mobile media industries (15 credits) 
  • Pop music (15 credits) 
  • Culture and the City (15 credits) 

Year 3

Required Modules
  • Events and Festivals: From Conception to Realisation (15 credits)
  • Dissertation (30 credits)


Optional Modules

Additionally you choose 60 credits from a wide range of Culture, Media and Creative Industries optional modules each worth 15 or 30 credits, which may typically include: 

  • Issues in Contemporary Art (15 credits) 
  • Museum Management and Governance (15 credits) 
  • Cultural Participation: From Audiences to Creative Citizenship (15 credits) 
  • East Asian cultures: production, representation and audiences (15 credits) 
  • Youth culture (15 credits) 
  • Children and the media (15 credits) 
  • Fashion (15 credits) 
  • Global Media Industries (15 credits) 
  • Cultural Value: Politics, Policy and Management (15 credits) 

You can also select further credits from optional modules within the Faculty of Arts & Humanities (approved by the course convenor) to bring your total for the year to 120 credits.

King’s College London reviews the modules offered on a regular basis to provide up-to-date, innovative and relevant programmes of study. Therefore, modules offered may change. 

Entry requirements


Required subjects


Preferred subjects


Further information and other requirements

Entry requirements
A-Level  AAB  Please note that A-level General Studies, Critical Thinking, Thinking Skills and Global Perspectives are not accepted by King's as one of your A levels. However, if offered the grade achieved may be taken into account when considering whether or not to accept a candidate who has just fallen short of the conditions of their offer.
Access to HE Diploma 

D: 33 credits

M: 12 credits

P: 0 credits

Access to HE Diploma (for example, in Humanities) with 45 Level 3 credits: 33 must be from units awarded at Distinction, with the remaining Level 3 credits at Merit.
Cambridge Pre-U D3 D3 M2 Combinations of Pre-U principal subjects and other qualifications (such as A-levels) considered.
BTEC Level 3 Extended Diploma (QCF from 2010) ��

DDM with eleven Distinctions and two A levels at grades AB


DDM with ten Distinctions and two A levels at grades AA

BTEC Level 3 Diploma (QCF from 2010)  

DM with six Distinctions and two A levels at grades AB


DM with four Distinctions and two A levels at grades AA

BTEC Level 3 Subsidiary Diploma (QCF from 2010)  

D with four modules at Distinction and two A levels at grades AB


M and two A levels at grades AA

Scottish Highers & Advanced Highers

AAB at Highers


AB at Advanced Highers

Must be a combination of three Scottish Highers and two Scottish Advanced Highers. We do not count the Higher and Advanced Higher in the same subject.
International Baccalaureate 35 points Including 665 at Higher Level. Note the total point score of 35 includes TOK/EE.
Other International Qualifications   Visit our admissions webpages to view our international entry requirements.
English Language requirements Band B Visit our admissions webpages to view our English language entry requirements.

Selection procedure

Application deadline: January 15th 2020

Fees and funding

Full time tuition fees UK:

The UK tuition fee for the 2020-2021 academic year is currently £9,250 per year. This is based on the UK Government’s cap.

Full time tuition fees EU:

Students starting their programme in 2020/21 (September 2020) who are eligible to pay EU fees will pay the same rate of tuition fees as UK students. This will apply for the duration of their programme, but may be subject to change by the UK Government for subsequent cohorts from 2021/22.

The UK tuition fee for the 2020-2021 academic year is currently £9,250 per year. This is based on the UK Government’s cap.

Full time tuition fees International:

The International tuition fee for the 2020-2021 academic year is £19,800 per year.

Please note that the International tuition fee is subject to annual increases in subsequent years of study, in line with King’s terms and conditions.

All International applicants to Undergraduate programmes are required to pay a deposit of £2,000 against their first year’s tuition fee. This deposit is payable when you firmly accept an unconditional offer to study with us, and will be offset against your tuition fees when you join King’s.

Financial help and support

Visit the fees and funding webpages to find out more about bursaries, scholarships, grants, tuition fees, living expenses, student loans and other financial help available at King's.

Career prospects

Our graduates go on to work in a range of professions such as arts management and marketing, curation, heritage and museums, media making in film, television digital media, gaming etc. Some also choose to continue their studies at graduate level. 


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