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The MA in Digital Asset and Media Management (DAMM) programme explores the opportunities and challenges that organisations face as they attempt to develop effective strategies to manage every-increasing amounts of data in the form of digital assets. Because the management of digital assets has become a critical concern for organisations operating across nonprofit and for-profits sectors, this programme is playing a critical role in preparing students for DAMM related careers. Combining theoretical and practical components, the programme is designed to link important theoretical ideas with industry-focused case studies and practical group projects. The MA DAMM team recently welcomed world leading DAM expert Theresa Regli to the DAMM team, a move designed to ensure that our students are industry-ready on completion of this programme.
Located on the north bank of the River Thames, the Strand Campus houses King's College London's arts and sciences faculties.
King's is regulated by the Office for Students
Our Digital Asset and Media Management MA is designed to prepare students for a broad range of career opportunities in a dynamic and exciting digital world that is driven by knowledge and innovation. As an MA DAMM student, you will be introduced to a fascinating array of relevant theoretical ideas as part of your core module, such as disruptive innovation theory, the attention economy, digital strategy, metadata, social media marketing, and the life-cycle of digital asset. Critically, you will get to apply these theories in real-world scenarios through a series of practical, project-based tasks designed to challenge students to develop creative solutions to DAMM-related problems. Because DAMM is largely a practice-based discipline, students get to work with enterprise level DAM software throughout both semester’s one and two.
In addition to working with IntelligenceBank who are our DAMM software partner, we are fortunate to have Theresa Regli, a leading digital asset management expert, as an official industry partner. Theresa works with a diverse array of for-profit and nonprofit organisations, including Unilever, Art Fund, and the Museum of London. She will be engaging with students throughout semester’s one and two through lectures, panel discussions, and workshops; she will also take part of our annual DAMM industry day along with guests from high profile organisations such as the BBC, the London Symphony Orchestra, and the Shell Corporation.
Reasons you should consider the Digital Asset & Media Management MA include:
Teaching
If you are a full-time student, we will provide you with 120 to 180 hours of teaching through lectures and seminars, and we will expect you to undertake 1,674 hours of independent study.
If you are a part-time student, we will give you 90 hours of teaching through lectures and seminars in your first year and 50 in your second year. We will expect you to undertake 720 hours of independent study in your first year and 954 hours in your second.
Typically, one credit equates to 10 hours of work.
Your performance will be assessed through coursework. Forms of assessment may typically include essays, project work and workshop reports, depending on the modules you choose.
You are required to take:
In addition, you are required to take four modules (totalling 60 credits) from a list of optional modules that may typically include:
King’s College London reviews the modules offered on a regular basis to provide up-to-date, innovative and relevant programmes of study. Therefore, modules offered may change. We suggest you keep an eye on the course finder on our website for updates.
Please note that modules with a practical component will be capped due to educational requirements, which may mean that we cannot guarantee a place to all students who elect to study this module.
Because we are living in an era in which data is playing an increasing role in shaping social, economic, and cultural activities, there is an urgent need for professionals with digital asset and media management expertise. Our MA responds to this demand for digitally literate professionals to work across a broad range of industry sectors, including both nonprofits and for-profits fields. The skills and knowledge that students develop over the course of our MA make them valuable to a wide range of institutions concerned with the effective management of their information and media assets; for example, museums, galleries and archives, symphony orchestras, broadcasting corporations, publishing houses, government agencies, healthcare, law firms, gaming, search engine corporations, social media firms etc.
Full time: £11,040 per year (2022/23)
Part time: £5,5200 per year (2022/23)
Full time: £27,900 per year (2022/23)
Part time: £13,950 per year (2022/23)
These tuition fees may be subject to additional increases in subsequent years of study, in line with King’s terms and conditions.
When you receive an offer for this course you will be required to pay a non-refundable deposit to secure your place. The deposit will be credited towards your total fee payment.
The UK deposit is £500.
The INTERNATIONAL deposit is £2,000.
If you receive an offer on or before 31 March, payment is due by 25 April 2022.
If you receive an offer between 1 April and 30 June, payment is due within one month of receiving the offer.
If you receive an offer between 1 July and 31 July, payment is due within two weeks of receiving the offer.
If you receive an offer between 1 August and 21 August, payment is due within one week of receiving the offer.
If you receive an offer from 22 August onwards, payment is due within three days of receiving the offer
If you are a current King’s student in receipt of the King's Living Bursary you are not required to pay a deposit to secure your place on the programme. Please note, this will not change the total fees payable for your chosen programme.
Please visit our web pages on fees and funding for more information.
In addition to your tuition costs, you can also expect to pay for:
Located on the north bank of the River Thames, the Strand Campus houses King's College London's arts and sciences faculties.
King's is regulated by the Office for Students
Our Digital Asset and Media Management MA is designed to prepare students for a broad range of career opportunities in a dynamic and exciting digital world that is driven by knowledge and innovation. As an MA DAMM student, you will be introduced to a fascinating array of relevant theoretical ideas as part of your core module, such as disruptive innovation theory, the attention economy, digital strategy, metadata, social media marketing, and the life-cycle of digital asset. Critically, you will get to apply these theories in real-world scenarios through a series of practical, project-based tasks designed to challenge students to develop creative solutions to DAMM-related problems. Because DAMM is largely a practice-based discipline, students get to work with enterprise level DAM software throughout both semester’s one and two.
In addition to working with IntelligenceBank who are our DAMM software partner, we are fortunate to have Theresa Regli, a leading digital asset management expert, as an official industry partner. Theresa works with a diverse array of for-profit and nonprofit organisations, including Unilever, Art Fund, and the Museum of London. She will be engaging with students throughout semester’s one and two through lectures, panel discussions, and workshops; she will also take part of our annual DAMM industry day along with guests from high profile organisations such as the BBC, the London Symphony Orchestra, and the Shell Corporation.
Reasons you should consider the Digital Asset & Media Management MA include:
Teaching
If you are a full-time student, we will provide you with 120 to 180 hours of teaching through lectures and seminars, and we will expect you to undertake 1,674 hours of independent study.
If you are a part-time student, we will give you 90 hours of teaching through lectures and seminars in your first year and 50 in your second year. We will expect you to undertake 720 hours of independent study in your first year and 954 hours in your second.
Typically, one credit equates to 10 hours of work.
Your performance will be assessed through coursework. Forms of assessment may typically include essays, project work and workshop reports, depending on the modules you choose.
You are required to take:
In addition, you are required to take four modules (totalling 60 credits) from a list of optional modules that may typically include:
King’s College London reviews the modules offered on a regular basis to provide up-to-date, innovative and relevant programmes of study. Therefore, modules offered may change. We suggest you keep an eye on the course finder on our website for updates.
Please note that modules with a practical component will be capped due to educational requirements, which may mean that we cannot guarantee a place to all students who elect to study this module.
Because we are living in an era in which data is playing an increasing role in shaping social, economic, and cultural activities, there is an urgent need for professionals with digital asset and media management expertise. Our MA responds to this demand for digitally literate professionals to work across a broad range of industry sectors, including both nonprofits and for-profits fields. The skills and knowledge that students develop over the course of our MA make them valuable to a wide range of institutions concerned with the effective management of their information and media assets; for example, museums, galleries and archives, symphony orchestras, broadcasting corporations, publishing houses, government agencies, healthcare, law firms, gaming, search engine corporations, social media firms etc.
Full time: £11,040 per year (2022/23)
Part time: £5,5200 per year (2022/23)
Full time: £27,900 per year (2022/23)
Part time: £13,950 per year (2022/23)
These tuition fees may be subject to additional increases in subsequent years of study, in line with King’s terms and conditions.
When you receive an offer for this course you will be required to pay a non-refundable deposit to secure your place. The deposit will be credited towards your total fee payment.
The UK deposit is £500.
The INTERNATIONAL deposit is £2,000.
If you receive an offer on or before 31 March, payment is due by 25 April 2022.
If you receive an offer between 1 April and 30 June, payment is due within one month of receiving the offer.
If you receive an offer between 1 July and 31 July, payment is due within two weeks of receiving the offer.
If you receive an offer between 1 August and 21 August, payment is due within one week of receiving the offer.
If you receive an offer from 22 August onwards, payment is due within three days of receiving the offer
If you are a current King’s student in receipt of the King's Living Bursary you are not required to pay a deposit to secure your place on the programme. Please note, this will not change the total fees payable for your chosen programme.
Please visit our web pages on fees and funding for more information.
In addition to your tuition costs, you can also expect to pay for:
We recommend that you submit your application as soon as possible as we may need to request further information from you to assess your application. This is particularly important if your application is successful and you are required to meet any offer condition, and/or you need a Student Visa to study here at King's.
King's College London is committed to the recruitment of students with the greatest academic ability and to maintain a diverse student population. In order to ensure a balanced international student population for our most competitive programmes, we have implemented the following deadlines:
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