Dr Eve Taylor

Biography

Dr Eve Taylor is a Lecturer in Nicotine and Tobacco Research. Her work focuses on nicotine and tobacco policy, examining patterns of use, perceptions, and health effects associated with a range of nicotine and tobacco products, including cigarettes, e-cigarettes, nicotine pouches, heated tobacco products, cigars, shisha, chewing tobacco, and cannabis. A key focus of her research is understanding use of these products among populations experiencing health and social inequalities, including young people, people with mental health conditions, and ethnic minority communities.

Dr Taylor’s policy-focused research examines the promotion, packaging, and marketing of nicotine and tobacco products. She has led some of the first studies on standardised packaging for vapes, nicotine pouches, and heated tobacco products. Her work has been cited in government consultations and policy documents, including evidence relating to the UK Tobacco and Vapes Act.

Dr Taylor first joined King’s College London in 2018 to complete an MSc and PhD in Addiction Studies. Her PhD focused on analysing biomarker data to investigate exposure to carcinogens and other tobacco toxicants among populations experiencing health inequalities. In 2024, she moved to University College London as a Research Fellow, where she explored experiences of non-cigarette tobacco use and barriers to cessation support. This project focused on health inequalities among ethnic minority communities and how healthcare services can improve cessation support for these groups. In 2026, Dr Taylor re-joined King’s College London as a Lecturer in Nicotine and Tobacco Research.

Research Interests

• Nicotine and tobacco use
• Nicotine, tobacco and cannabis policy
• Population level toxicology
• Nicotine and tobacco, cannabis and alcohol advertising, packaging and marketing
• Youth and adult trends in the use of nicotine, tobacco and other substances 

Teaching 

Addictions MSc

Expertise and Public Engagement

Dr Taylor has published widely in leading peer-reviewed journals, with her work frequently cited in government consultations and policy documents, contributing to UK and international policy discussions on tobacco and nicotine regulation. She has also contributed to the UK Government’s Nicotine Vaping in England reports and the Royal College of Physicians reports on smoking and vaping.

She serves on the UK E-cigarette Research Forum Scientific Advisory Board and is an associate editor for Nicotine & Tobacco Research. Dr Taylor engages regularly with the media, including interviews with BBC, Sky News, and ITV.