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King's College London
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Postgraduate degree

Digital Marketing MSc

UCAS code: N/A

Bid data and Digital Marketing
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Do you want to pursue a career in digital marketing? Through our programme you'll discover a multifaceted perspective on Digital Marketing for success in the contemporary world. The world is increasingly digital. In such a setting, digital techniques are more than ever important in marketing and a growing demand for employees who have necessary knowledge and skills to employ these technologies strategically.

Key benefits

  • You will be exposed to a multifaceted perspective on digital marketing including digital consumer behaviour, digital marketing communications, analytics, branding, social media marketing, neuromarketing and web technologies among others.
  • We offer in-depth studies of critical insights into marketing decision-making in a digital context.
  • You will develop the ability to analyse, evaluate and manage market opportunities in the context of Web 2.0 and prepare for a career in both large and smaller enterprises.

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Employability

As a Business School student you not only have full access to all the award winning events and resources from our central team King’s Careers and Employability service but a bespoke service curated especially for you by our dedicated careers team.

  • Develop greater self-awareness of strengths, interests and values. Increase confidence in presenting yours authentic self to employers and making career decisions that work for you.

  • Gain insight, make connections and uncover opportunities through our campus events and connections with world- leading organisations, alumni, thought leaders and investors.

  • Sharpen your application skills for internships, placements, graduate schemes and jobs using cutting edge technology combined with personalised expert feedback and specialised workshops.

  • Build an impressive portfolio of work relevant domain knowledge, leadership, workplace digital or technical skills through employer and professional programmes and micro-certifications.

  • Apply and hone your skills in a real world context. Access a world-class range of internships, placements, start-up incubators, leadership initiatives and focused diversity and inclusion opportunities.

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Employability

As a Business School student you not only have full access to all the award winning events and resources from our central team King’s Careers and Employability service but a bespoke service curated especially for you by our dedicated careers team.

  • Develop greater self-awareness of strengths, interests and values. Increase confidence in presenting yours authentic self to employers and making career decisions that work for you.

  • Gain insight, make connections and uncover opportunities through our campus events and connections with world- leading organisations, alumni, thought leaders and investors.

  • Sharpen your application skills for internships, placements, graduate schemes and jobs using cutting edge technology combined with personalised expert feedback and specialised workshops.

  • Build an impressive portfolio of work relevant domain knowledge, leadership, workplace digital or technical skills through employer and professional programmes and micro-certifications.

  • Apply and hone your skills in a real world context. Access a world-class range of internships, placements, start-up incubators, leadership initiatives and focused diversity and inclusion opportunities.

Application closing date guidance

We recommend that you submit your application as soon as possible as we may need to request further information from you to assess your application. This is particularly important if your application is successful, and you are required to meet any conditions and/or you need a Student Visa to study at King’s.

King's College London is committed to the recruitment of students with the greatest academic ability and to maintain a diverse student population. In order to ensure a balanced international student population for our most competitive programmes, we have implemented the following deadlines:

  • The final application deadline for any students who are currently residing in mainland China is 7 January 2023 (23:59 UK time). 

Please note: if you reside in mainland China and apply for this programme after the above deadline, your application may be automatically withdrawn and you will not be eligible for an application fee refund. 

  • Our first application deadline for any other applicants is on 6 March 2023 (23:59 UK time). The programme will remain open until the final application deadlines below if there are places still available:
  • Overseas (international) fee status: 24 July 2023 (23:59 UK time)
  • Home fee status: 24 August 2023 (23:59 UK time)

After the first application deadline, the programme will close at any point once it is full. Please note, you will not be eligible for an application fee refund if you apply after the first application deadline, and we are unable to process further offers because places are filled and we close the course before the final application deadline.

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