Entrepreneurial Ventures

Module description

What is the module about?

Entrepreneurial Ventures introduces key ideas and processes in the area of Entrepreneurship using an applied approach. The module focuses on the generation of business ideas followed by development, articulation and formulation of a business plan. Relevant areas such as business model development, the external environment, resource management and financial planning are integrated in an entrepreneurial context. Theoretical and empirical foundations of Entrepreneurship are explored at the start of term; the remainder of the module is dedicated to designing your own entrepreneurial venture and experiencing the entrepreneurial process in action.

 

At the end of this module, you will be able to

1. Demonstrate a critical awareness of contemporary theory and practice in Entrepreneurship.

1. Evaluate entrepreneurial ventures using appropriate theoretical frameworks.

1. Use relevant ideas and processes to systematically formulate and articulate business ideas.

1. Consolidate multiple perspectives and sources of analysis into a coherent business plan.

 

Overall, the module provides an applied understanding of entrepreneurship, with a special focus on new venture growth and the entrepreneurial mindset.

Who should do this module?

Those who are seeking to understand entrepreneurial issues both from an applied perspective. This is a module that aims to raise awareness about the importance of entrepreneurship not only for start-up commercial purposes but also to stimulate the entrepreneurial mindset for further professional endeavours. Overall, the intention is to help you develop entrepreneurial skills that can be applied in a variety of organisational and professional contexts.

Provisional Module Outline

Week 1: Introduction to Entrepreneurship

Week 2: Generating Business Ideas

Week 3: Business Models

Week 4: Industries and Markets

Week 5: Marketing Issues

Week 6: Legal and Operational Issues

Week 7: Resources and People

Week 8: Financial Resources and Planning

Week 9: Developing a Business Plan

Assessment details

30% Individual business analysis

70% Group business project

Teaching pattern

Weekly workshops

Suggested reading list

Weekly readings will be provided on KEATS and via the library.  

Module description disclaimer

King’s College London reviews the modules offered on a regular basis to provide up-to-date, innovative and relevant programmes of study. Therefore, modules offered may change. We suggest you keep an eye on the course finder on our website for updates.

Please note that modules with a practical component will be capped due to educational requirements, which may mean that we cannot guarantee a place to all students who elect to study this module.

Please note that the module descriptions above are related to the current academic year and are subject to change.